Julie Ball Designed Interiors

Julie Ball Designed Interiors is an interior design business ran by designer Julie Ball, bringing style and personality to residences across Yorkshire in a way that works with the clients style and ideas.

What we did with ONLINE DRAWING

SEO

We built in SEO form the start of the website, creating keyword driven content with a great customer experience.

CRO

To optimise conversion rate further we reviewed the use of CTAs on the site, implementing call booking rather than a form.

Technical SEO

We increased the site speed and core web vitals, implementing better practices across the site.

Content Marketing

Writing compelling content in a revised customer journey meant that we could massively influence conversion rates.

The Strategy

Julie Ball Design approached us with a common but critical challenge: despite offering high-quality interior design services, the existing website wasn’t generating enquiries or visibility in search. The primary objective was to reposition the brand online with a clear focus on lead generation, local search visibility, and showcasing expertise in a way that resonated with the right audience.

We started by rebuilding the website from the ground up, focusing on structure, messaging, and user experience. The new site was designed to guide visitors through a clear journey, highlighting key services, project outcomes, and trust signals while making it easy to enquire. Alongside the rebuild, we implemented targeted on-page SEO, including keyword-focused service pages, location optimisation, technical improvements, and internal linking to strengthen topical relevance. Rather than overcomplicating the strategy, the focus was on solid fundamentals executed well: fast performance, clear positioning, and content aligned with how potential clients actually search.

The result

Following launch, the website began gaining traction quickly. Julie Ball Design is now ranking for core service keywords across multiple locations, significantly increasing organic visibility and attracting users actively searching for interior design services. The improved structure and clearer messaging have translated into consistent, high-quality enquiries from ideal-fit clients, transforming the website from a passive online presence into a reliable lead-generation channel.

The combination of a user-focused rebuild and targeted SEO has delivered measurable growth, with stronger rankings, increased traffic, and a noticeable improvement in lead quality.

+120%

YOY SALES

10

REDESIGNED PAGES

200+%

INCREASE IN TRAFFIC

TAKE A LOOK AT SOME OF OUR other CLIENTS

We work with clients globally as well as locally, and we’re extremely proud of the results that we have achieved along the way.

From traffic and content marketing success to revenue and strategy implementation, we get the results that matter.

WHY WORK WITH PEACO MARKETING?

Tangible Value
We are built on being an agency that provides value. Actual, tangible value, helping our customers to improve their businesses both in search engines and when visitors arrive on the site too.

Hard-working
That’s why we strive to be the most cost-effective, hard-working and trustworthy agency that we can be, giving regular, valuable reporting and helping you to make the most of these results in the long term too.

Revenue
Results are what matter to us. Keyword positions, graphs and green arrows are all incredibly important, but only when they actually mean something. More importantly, when they make our customers the revenue they need to grow.

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